BRAID Solutions · Business automation partner

Business results
automated, integrated, delivered.

BRAID helps businesses eliminate manual work, connect disconnected systems, and build automation that lasts. Founder-led, with nearly 30 years of engineering across financial services, insurance, and physical security.

AI as part of the solution, not a substitute for engineering.

Principal engineerA career spent solving business problems through software engineering, automation, and systems integration.
No handoffsThe same person designs, builds, and supports every engagement, end to end.
Built around the problemAutomation, integration, or custom software. The right solution, not the trend.
What we do

Three strands. One working system.

Automation projects stall when strategy, implementation, and delivery happen in separate silos. BRAID brings them together in one engagement, from identifying the opportunity to shipping the solution.

Strand 01 · Automate

Workflow automation

Find the repetitive, manual work draining your team's hours, and remove it end to end with the simplest reliable tool for the job.

  • Workflow & opportunity assessment
  • Process & document automation
  • Build vs. buy vs. wait decisions
Strand 02 · Integrate

Systems & data integration

Connect the tools you already run so information flows automatically. No more copy-paste between apps or spreadsheets that never reconcile.

  • App-to-app & API integrations
  • Data pipelines & enrichment
  • Analytics, reporting & dashboards
Strand 03 · Deliver

Custom software, when it's needed

When off-the-shelf tools aren't enough, we build custom solutions that fit your business instead of forcing your business to fit the software.

  • AI-powered web applications & SaaS
  • Document intelligence & RAG assistants
  • Database design & modernization

Manual work, disconnected systems, and processes that don’t scale show up in every industry. BRAID solves them wherever they are.

Selected work

Proof, not promises.

Three examples of manual work turned into reliable systems. These are recent law-firm projects, but the same approach applies anywhere repetitive work, disconnected tools, and manual processes slow a business down.

01 · Workflow automation

Court scheduling automation

NY/NJ traffic-law firm
Before

Court dates tracked by hand.

After

Schedules build themselves.

ResultEliminated a two-person manual workload in court tracking and scheduling, now running automatically with no added headcount.

02 · Document intelligence

Medical-record timelines

General-practice law firm
Before

Timelines built by hand.

After

Timelines built in minutes.

ResultGenerated case timelines from dense medical records in-house, without an expensive third-party service.

03 · Lead generation

Lead generation automation

Personal-injury practice
Before

Public records reviewed manually.

After

Qualified leads generated automatically.

ResultA steady client pipeline from public records, built to stay within the rules.

The thread

Nearly thirty years of building. One purpose now.

BRAID is built on deep software engineering, automation, and systems integration experience across financial services, physical security, insurance, and SaaS. Different industries. Similar challenges: manual work, disconnected systems, and processes that don’t scale.

1998–2012

Building systems across industries

Financial services, physical security, and insurance. Designing software, automating workflows, and integrating systems where reliability mattered and manual processes created friction.

2012–2025

Enterprise delivery at scale

Leading modernization, reporting, automation, and workflow initiatives inside a Fortune 100 insurer, progressing from engineer to director.

2025–Present

BRAID Solutions

Bringing enterprise engineering discipline to small and mid-sized businesses through automation, integration, AI, and custom software.

Michael Poisler, Founder and Principal Engineer of BRAID Solutions
Michael PoislerFounder & Principal EngineerConnect on LinkedIn

After a career solving operational problems inside organizations of every size, BRAID was created to bring that same engineering discipline to small and mid-sized businesses, without the cost, complexity, or bureaucracy of enterprise IT.

Automation succeeds when it solves a business problem, not when it showcases a technology.
How an engagement works

Small steps. Real results. No big-bang risk.

Step 01

Opportunity assessment

We map your actual workflows, identify where automation creates measurable value, and tell you what isn't worth building. You'll leave with a practical roadmap for what to automate, what to ignore, and what to tackle first.

Step 02

Build

We build the highest-value piece first, typically in weeks, not quarters. You get working software early, so every next decision is based on evidence, not assumptions.

Step 03

Evolve

As your business changes, your software changes with it. The same engineer who designed it continues to improve and support it, so nothing gets lost in translation.

Next step

Let’s pinpoint your highest-value automation.

Every engagement starts with an Opportunity Assessment. We’ll look at your workflows, identify where automation creates the most value, and tell you honestly what we’d build, what we’d buy, and what we’d leave alone.